Thursday, May 03, 2012

Patagonia's Common Thread Initiative

I've been shopping on ebay lately for good, used, clothes for my job.  I like all the preppie, quasi-athletic brands like Columbia and Patagonia but don't like the buying from sweatshops aspect.  It seems like someone at Patagonia has been thinking along the same lines.  Patagonia, actually, has been one of the more aware clothing makers for social, labor, and environmental issues involved in clothing manufacture, and now they've come out with The Common Threads Initiative in cooperation with ebay. You sign a pledge that asks you to do three seemingly simple things:
"Reduce. Don't buy what we don't need. Repair: Fix stuff that still has life in it. Reuse: Share."
They have about half of the 50,000 pledges they want folks to take for this year.   All three of those things may sound easy to do, but in practice can be very difficult.  Most people can't or don't buy less, and most won't repair clothes if they rip or lose a button.  I'm halfway between fixing and not-fixing so I can definitely sympathize with people who don't want to go to all the trouble to find a needle and thread or drag their sewing machine from the closet, or take their shoes to the cobbler.  Too many things to think about and do! In my perfect world we'd have a trade system for old clothes but the capitalistic functions of our society work in this instance, too, I suppose.
Post a Comment